Call for Submissions Shopper Brain Conference November 8-9, 2018
Inspire participants from leading brands, retailers, e-tailers, catalogers and trade marketeers at the Shopper Brain Conference!
We are looking for presentations related to shopper marketing with a link to:
a) consumer neuroscience
b) innovative behavioral research or
c) fresh shopper insights
d) new theoretical foundation
I) Retailers, etailers, wholesalers and distributors
II) Manufacturers' brands
III) Customer experience, store and display design
IV) In-store communications and marketing
can submit their details taking into account the following guidelines:
The proposal should not be longer than 500 words (est. 1 A4). Within this 500 words, please include:
- A short bio of the presenter(s) and organization
- Keyword set: choose (a max of 7) words that clearly describe the main idea of your work.
- Preferred presentation title
- Summary / content outline of max of 75 words and a detailed description
- A few lines on why this topic and presentation is new and exciting
Send your proposal to firstname.lastname@example.org before April 30, 2017 latest
IMPORTANT NOTES (A) EXISTING KNOWLEDGE
This is the sixth edition of the European Shopper Brain we will send out a flyer to the delegates where we will explain the terminology and principles like 'system 1 & 2', and subconscious thinking (AKA 'the iceberg'). We expect from the audience that they are familiar with this theory (and offer some offside reading if they would like to learn more. This means that you do not need to cover any of these principles in your possible contribution. Note that we will check the decks beforehand!
IMPORTANT NOTES (B) AFTERWARDS
Attendees are attending the conference to learn.
We will share your deck with the audience the Monday after the conference
We will video record your presentation (slides and presenter integrated in one shot)
By submitting your proposal you agree on both, the recording and the sharing of your deck.